Sala 1: For today and tomorrow’s health

The interactive Aboca experience starts here.

In this first room we learn about the company’s identity, values and story through the words of its founder and the voices of its employees. From the very beginning of the tour, a large video wall transports us right to the heart of the company: a long series of numbers and dates explain each phase of the supply chain, from cultivation and research to distribution and communication. A timeline reveals the company’s key landmarks from 1978 up to today: by running your hand along the console, you can find out more about the events and personalities that make up this company’s story.

In the same room, there is also an installation that gives a face and voice to the employees who have contributed to its growth.